So the news of Pottermore has just been announced! (About 2 hrs ago) And it isn't a real life scavenger hunt like some people thought yesterday. It's actually a website where J .K.Rowling and her fans work together to create more stories centered around Harry and his world. With help from the the-leaky-cauldron.org it's been deciphered that Pottermore is:
- An interactive new web site and reading experience with more than 18,000 new words from J.K. Rowling: Much more to come.
- JKR behind the scenes filming the video picture.
- An online experience to read, interact with and share the Harry Potter stories. Exclusive writing from J.K. Rowling and more.
- Pottermore will feature information J.K. Rowling has been “hoarding” for years about Harry Potter.
- Pottermore will be the exclusive place to purchase the digital audio books and, at last, eBooks of the Harry Potter series.
- Pottermore was developed in association with the leading digital company, TH_NK
- Pottermore was also created in partnership with Sony
- One million fans will get access to a beta on July 31, Harry’s birthday. It will be open for all in October 2011.
- J.K. Rowling said this morning that there is a lot more content to come for the Pottermore site, and she will develop it as it grows.
- You will follow the story, get sorted into a house and get a wand (one of 33,000 possible combinations) – all crafted by JKR.
- JKR is excited to include a long backstory on McGonagall – her childhood, ministry career, early heartbreak…
- JKR said if you’re not sorted into Gryffindor you get even more exclusive content about your house.
- Chamber of Secrets story to debut in 2012.
- There will be info on Minerva McGonagall’s long friendship with Dumbledore
- Also mentioned that Vernon and Petunia met at work, backstory also on Pottermore.
Kind of like all the websites about Harry now, except Rowling is actually participating here. I know I probably didn't do the actual site justice, so have a look at the video yourself :)
I must admit, its not what I expected though... But I'll still be entering my e-mail to recieve newsletters lol